Wednesday
Mar162016

NLA media access annual report

2016 is a landmark year for NLA media access as we celebrate 20 years of supporting UK journalism and today, I am delighted to announce the release of our latest annual report covering the 2015 financial year.

In 1996, as BSE and the Euro dominated the headlines, the NLA recovered just shy of £1 million in royalties for publishers. While the Eurozone still commands newspapers’ attention in 2016 - some things never change - I am pleased to announce that the NLA has generated £40 million in total licensing and database servicing revenue.

This result is a fantastic achievement and testament to the hard work of colleagues and the health of UK publishing. Royalties paid to publishers grew 8.5% and, despite investment in new staff and database development, plus an office move in Tunbridge Wells, efficiencies enabled NLA to return 84% of revenue collected directly to publishers. As case studies contained in the annual report from the The Economist, Tindle Newspapers and The Guardian all recognise, the NLA provides an increasingly valuable source of income for UK publishers.

In 2015 the NLA also donated a further £100,000 to the Journalism Diversity Fund, taking our contributions to this important cause to over £1 million since its launch in 2005.

While we celebrate our 20th anniversary year, we continue to be mindful of changes in the media landscape and our customers’ changing needs. This is not a new challenge for the NLA. ClipShare, an NLA innovation used by over 7,000 journalists, has quickly become an indispensable tool for those in the industry. In a similar vein, 2015 saw the release of the new PR Client Service Licence to simplify copyright compliance for PR agencies. The licence was initiated and developed as a result of customer feedback, and further shaped by constructive input from the CIPR. Since its launch in November, over 160 PR agencies have opted to transfer across to the new licence.

2015 saw the NLA continue to increase the number of publishers and clients we serve, using our expertise to support the business development of monitoring clients and publishers alike. I have no doubt that this progress will continue in 2016 and beyond.

In addition to the release of the annual report today, we have published supplementary details on the cost of NLA licensing in both the public and private sector which demonstrate the excellent value that our licences offer in enabling clients to keep abreast of media reporting. As the figures show, the c. 8,000 NLA organisations in the private sector pay just £2.08 per employee per year for copyright clearance; in the public sector, covering central and local government and NGOs, the average cost of an NLA licence is reduced to just £1.62 per employee per year. These figures embody our core value of balancing value for money for all our clients with returning essential income direct to the creators and publishers of content

Monday
Mar072016

NLA media access celebrates 20th anniversary

This year NLA media access celebrates 20 years of supporting journalism. To mark the occasion we’ll be launching a range of initiatives and hosting a series of events throughout 2016.

Since our launch in 1996 we have grown to become a leading provider of content and services for publishers and media monitoring organisations. By ensuring publishers receive a fair return when their content is used for commercial purposes, we support the equivalent of 1,300 jobs in journalism.

So much has changed in our first 20 years, especially with the growth of digital communications. When we started, ‘clippings’ were press packs distributed daily or weekly on paper, clipped and copied from printed editions. Now, newspaper and magazine content may come from web or tablet editions and are nearly always delivered to screens. NLA media access contributed to that monitoring revolution with the development of the eClips database, which takes print and web content directly from publishers and supplies media monitoring agencies and their clients.  Tens of thousands of business users now have access to eClips content every day.

Although the media landscape has changed dramatically, there are some things the NLA has stood for throughout. We pride ourselves on delivering efficient service to all our customers, and we never, ever, stand still. As we enter our 20th year, we are now working with more publishers and content users than ever before, serving 256 publishers, 5,000 print and digital publications and nearly 10,000 corporate licensing clients.

Trends in globalisation have driven innovation too. Our leading role as members of the Press Database Licensing Network and IFRRO– networks which encourage sharing of content and copying rights – has brought real benefits, allowing users access to thousands of international news sources by brokering direct agreements between publishers, media monitoring organisations (MMOs) and users across the globe. Today, we have 22 rights exchange agreements covering 19 countries and supply 31 international media monitoring agencies, giving UK licence holders rights to copy many thousands of overseas newspapers including major titles such as Le Monde, the International New York Times and the Chicago Tribune.

NLA media access has always ensured that supporting journalism is at the heart of our work. The money we return to publishers helps fund quality journalism. But we also go further, by encouraging entry to the profession. Over the last ten years, the NLA has supported the work of the Journalism Diversity Fund (JDF) with sponsorship exceeding £1m to create a route for aspiring journalists from diverse backgrounds make newsrooms representative of the communities they report on. Over 200 journalists have received JDF support to go on and work across the industry, from the Daily Mail to Sky News. We look forward to continuing our work together in the future, and supporting the next generation of journalists break the defining stories of the future.

During my 8-year tenure as Managing Director, I have enjoyed the unfailing support and guidance of the NLA board and staff. Together, we have increased the number of publishers and clients that we serve, used the skills of our dedicated licensing team to develop new client solutions and invested in the eClips database to launch innovative services for monitoring clients and publishers. As I hand over to Henry Jones later this month, I am confident that the NLA will continue to expand and offer services in new areas, providing ever more opportunities for publishers to realise the value of their content in the media monitoring market.

For more information about the NLA’s 20th anniversary, including special features and photos, visit www.nlamediaaccess.com or follow #NLA20 @nla_ltd.

 

Wednesday
Feb242016

NLA Adds Swedish Content to Licences

NLA are pleased to announce that it has reached an agreement with Bonus Copyright Access  http://en.bonuscopyright.se/ allowing UK users to copy many Swedish newspapers. The agreement will also allow Bonus Copyright Access  to license copying of UK content in Sweden. The agreement includes both digital and paper rights but does not at this stage cover media monitoring service suppliers.

The agreement reflects NLA’s ambition to make it simpler for UK users to use international news content. NLA has concluded similar agreements with Irish, French, Spanish, Australian and Russian licensing bodies, as well as direct publisher agreements with leading global newspapers. NLA expects to expand this coverage further in the coming months.    

Monday
Feb222016

Over 100 PR agencies choose the simplified PR licence

 In November 2015, NLA introduced a simplified copyright licence for PR agencies supplying news clips to clients.  The licence was a result of work with Coast Communications and the Chartered Institute of Public Relations.

The CIPR challenged NLA to deliver a simplified and cost effective licence for PR agencies that would ease the burden on agencies and be a step forward in the fight against copyright complexity

 What’s the feedback so far?  Well, in just over two months, 100 agencies have subscribed to the new licence (that’s 43% of all licensed agencies*). It’s an early but very positive indicator of the attractiveness of the licence and its suitability for the market.  All clients have been pleasantly surprised by; (1) the simplified administration, (2) the cost certainty for themselves and their clients and (3) what’s more, for 8 out of 10 clients, the new licence is proving more cost effective. See below for some verbatim customer comments.

*Mid November 2015-January 2016

By working with the PR industry NLA is proving it can deliver a system that not only acknowledges its requirements but also reflects how the current market is delivering and consuming news.

Tuesday
Feb092016

NLA ClipShare Update

Last July, NLA media access launched an upgrade to ClipShare, the editorial database for newspaper journalists, with exciting new features including web content, a more dynamic search function, and a fresh design. For more detail on the changes that took place, please take look at our website www.nlamediaaccess.com/clipshare.

Since then, the NLA ClipShare team has been busy listening to users who have provided valuable feedback on the new ClipShare. As a result, we can announce the development of several further improvements including:

•    Users can now see their search terms highlighted within the article they are viewing
•    Making it easier for users to run searches across all national newspaper titles, without needing to click on each one individually
•    Making it easier for users to move between pages of results using the page numbers at the bottom of the search results page
•    For those users who have access to first editions, we have made it clearer which publication date is being viewed on the first editions home page
•    When viewing search results, it is now clearer which articles and pages appeared in which edition of the paper
These changes were prioritised thanks to dialogue with our users, who rely on the database to search through news content daily.

We will continue to improve ClipShare in future, working hard to make it as easy to use and intuitive as possible. In the meantime, if you experience any hitches please take a look at the ClipShare user guide for helpful tips and guidance. Alternatively, you can always contact us by email publisherservices@nla.co.uk or tweet us at @NLA_Ltd

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